August 20, 2025
L’Oréal PH Boosts Sales with TikTok Shop ACE 2.0
August 20, 2025
L’Oréal PH Boosts Sales with TikTok Shop ACE 2.0
Discover how L’Oréal Philippines used TikTok Shop’s ACE 2.0 framework to drive record sales and a 75% GMV increase during major campaigns.
TikTok Shop ACE 2.0: L’Oréal PH Sales Success Guide
What Is the ACE 2.0 Framework?
TikTok Shop’s ACE 2.0 framework is a full-funnel approach that integrates:
Awareness: Increasing brand visibility through engaging content.
Consideration: Encouraging potential customers to explore and evaluate products.
Experience: Providing a seamless and enjoyable shopping experience
By leveraging this framework, brands can effectively guide consumers from discovery to purchase, enhancing both engagement and sales.
L’Oréal’s Strategic Approach
During the Jet Set Glow Super Brand Festival, L’Oréal Philippines employed a multifaceted strategy that included:
Creator Collaborations: Partnering with influencers to create authentic and relatable content.
Livestreaming: Hosting live sessions to engage with audiences in real-time.
In-App Incentives: Offering exclusive deals and promotions to encourage purchases.
These efforts resulted in over 140 million impressions from 894 videos under the hashtag #JetSetGlowWithTikTokShop, supported by more than 100 livestreams and collaborations with multi-channel networks and celebrity influencers.
Key Takeaways for Brands
Embrace Full-Funnel Strategies: Implementing a comprehensive approach that spans from awareness to purchase can significantly boost sales.
Leverage Influencer Partnerships: Collaborating with creators can enhance brand credibility and reach.
Utilize Platform Features: Taking advantage of TikTok Shop’s tools, such as livestreaming and in-app incentives, can drive consumer engagement and conversions.
How Zorilla Marketing Can Assist
At Zorilla Marketing, we specialize in helping brands navigate and thrive on TikTok Shop. Our team offers tailored strategies that encompass content creation, influencer partnerships, and campaign management to maximize your brand’s potential on the platform.
Ready to elevate your brand’s presence on TikTok Shop? Contact Zorilla Marketing today to learn how we can help you achieve your sales goals.
Book a free strategy call with our team today and let us help you make your Shop Tab presence your strongest sales channel.
Also read:
TikTok Shop ACE 2.0: L’Oréal PH Sales Success Guide
What Is the ACE 2.0 Framework?
TikTok Shop’s ACE 2.0 framework is a full-funnel approach that integrates:
Awareness: Increasing brand visibility through engaging content.
Consideration: Encouraging potential customers to explore and evaluate products.
Experience: Providing a seamless and enjoyable shopping experience
By leveraging this framework, brands can effectively guide consumers from discovery to purchase, enhancing both engagement and sales.
L’Oréal’s Strategic Approach
During the Jet Set Glow Super Brand Festival, L’Oréal Philippines employed a multifaceted strategy that included:
Creator Collaborations: Partnering with influencers to create authentic and relatable content.
Livestreaming: Hosting live sessions to engage with audiences in real-time.
In-App Incentives: Offering exclusive deals and promotions to encourage purchases.
These efforts resulted in over 140 million impressions from 894 videos under the hashtag #JetSetGlowWithTikTokShop, supported by more than 100 livestreams and collaborations with multi-channel networks and celebrity influencers.
Key Takeaways for Brands
Embrace Full-Funnel Strategies: Implementing a comprehensive approach that spans from awareness to purchase can significantly boost sales.
Leverage Influencer Partnerships: Collaborating with creators can enhance brand credibility and reach.
Utilize Platform Features: Taking advantage of TikTok Shop’s tools, such as livestreaming and in-app incentives, can drive consumer engagement and conversions.
How Zorilla Marketing Can Assist
At Zorilla Marketing, we specialize in helping brands navigate and thrive on TikTok Shop. Our team offers tailored strategies that encompass content creation, influencer partnerships, and campaign management to maximize your brand’s potential on the platform.
Ready to elevate your brand’s presence on TikTok Shop? Contact Zorilla Marketing today to learn how we can help you achieve your sales goals.
Book a free strategy call with our team today and let us help you make your Shop Tab presence your strongest sales channel.
Also read:
Discover how L’Oréal Philippines used TikTok Shop’s ACE 2.0 framework to drive record sales and a 75% GMV increase during major campaigns.
TikTok Shop ACE 2.0: L’Oréal PH Sales Success Guide
What Is the ACE 2.0 Framework?
TikTok Shop’s ACE 2.0 framework is a full-funnel approach that integrates:
Awareness: Increasing brand visibility through engaging content.
Consideration: Encouraging potential customers to explore and evaluate products.
Experience: Providing a seamless and enjoyable shopping experience
By leveraging this framework, brands can effectively guide consumers from discovery to purchase, enhancing both engagement and sales.
L’Oréal’s Strategic Approach
During the Jet Set Glow Super Brand Festival, L’Oréal Philippines employed a multifaceted strategy that included:
Creator Collaborations: Partnering with influencers to create authentic and relatable content.
Livestreaming: Hosting live sessions to engage with audiences in real-time.
In-App Incentives: Offering exclusive deals and promotions to encourage purchases.
These efforts resulted in over 140 million impressions from 894 videos under the hashtag #JetSetGlowWithTikTokShop, supported by more than 100 livestreams and collaborations with multi-channel networks and celebrity influencers.
Key Takeaways for Brands
Embrace Full-Funnel Strategies: Implementing a comprehensive approach that spans from awareness to purchase can significantly boost sales.
Leverage Influencer Partnerships: Collaborating with creators can enhance brand credibility and reach.
Utilize Platform Features: Taking advantage of TikTok Shop’s tools, such as livestreaming and in-app incentives, can drive consumer engagement and conversions.
How Zorilla Marketing Can Assist
At Zorilla Marketing, we specialize in helping brands navigate and thrive on TikTok Shop. Our team offers tailored strategies that encompass content creation, influencer partnerships, and campaign management to maximize your brand’s potential on the platform.
Ready to elevate your brand’s presence on TikTok Shop? Contact Zorilla Marketing today to learn how we can help you achieve your sales goals.
Book a free strategy call with our team today and let us help you make your Shop Tab presence your strongest sales channel.
Also read:
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