How to Use TikTok Shop Collab Invites to Boost Earnings

What Are Collab Invites?

Collab Invites (also known as Targeted Collaborations) are personalized invitations from TikTok Shop sellers. These invites let you promote selected products directly in your videos or LIVEs—with the added bonus of pre-negotiated commission rates, and often, free product samples.

Think of them as exclusive partnerships. Instead of endlessly browsing the Product Marketplace, brands come to you with hand-picked offers.

Where to Find Your Collab Invites

There are two main ways to access your invites:

1. Inside the TikTok App

• Tap your Inbox > Go to the TikTok Shop tab

• Here you’ll find seller messages and collaboration invites grouped in one place

2. TikTok Shop Creator Center

• Head to the Collab Invites section
  
  

• Explore filters like:
  
  

  • Featured Invites: Tailored suggestions based on your niche

  • Best Products: Top-performing listings

  • Saved Invites: Your bookmarked opportunities

You can sort and filter by store rating, commission percentage, or invite type—making it easier to spot high-reward opportunities fast.

How to Accept & Activate a Collab Invite

1. Click into the invite to read the seller’s message and view product details

2. Look for bonus tags like “Higher Commission” or “Free Product”

3. Add the product to your Showcase directly from the invite page

4. Save invites for later if you’re still deciding

5. Track expired or withdrawn invites via the top-right menu in the Creator Center

Once accepted, you can immediately start creating content and earning commissions for any sales made through your links.

Why Collab Invites Matter

Aside from earning potential, Collab Invites offer:

• Streamlined product discovery: No more scrolling endlessly through listings

• Stronger brand alignment: Sellers choose you based on your content style or niche

• Early access to campaigns or exclusive products: Especially useful if you’re trying to stand out in a crowded feed

And here's where the Zorilla touch comes in: We help creators and brands optimize their TikTok Shop experience by leveraging opportunities like Collab Invites. From influencer matchmaking to campaign management, we make these moments work smarter—not harder.

Pro Tips to Make the Most of Collab Invites

• Respond quickly: Invites can expire or get filled fast

• Prioritize trusted sellers: Check shop ratings and product reviews

• Negotiate where possible: Some sellers are open to adjusting commission or sending samples if you reach out

Final Thoughts

Collab Invites aren’t just another TikTok feature—they’re a fast track to meaningful brand partnerships, higher commissions, and smarter content strategies. The best part? You don’t need a million followers to get started.

If you're a creator or brand looking to build real traction with TikTok Shop, Zorilla Marketing is here to help. From strategy to execution, we make TikTok work for your bottom line.

Book a free strategy call with our team today and let us help you make your Shop Tab presence your strongest sales channel.

Also read:

1. TikTok Shop Sample Coupons Guide

2. TikTok Shop joins INTA's Unreal campaign to highlight the importance of brand protection